LINA CLAVIJO
Lina Clavijo is a seasoned marketing leader, published author on personal growth, and workshop facilitator with over 20 years of global experience spanning the CPG and B2B sectors. Her passion sits at the intersection of brand strategy and human development—building world-class brands while empowering leaders and teams to unlock their full potential.
Throughout her corporate career—which includes leading global communications for more than 1,800 employees across North America, Europe, and Latin America—she has specialized in turning complex business visions into clear, actionable strategies. Today, she partners with organizations and professionals as a consultant and facilitator, helping them align strategic positioning, foster inclusive cultures, and navigate meaningful change.
Connect on LinkedIn: Global Citizen | Author | Brand Builder | Storyteller | Cultural ShaperBook her for speaking engagements
Hire her as a Consultant or speaker:
Strategic Marketing & Communications: Brand strategy, go-to-market execution, demand creation, and integrated communications.
Leadership & Personal Growth: Executive presence, mindset alignment, and professional development.
Group Facilitation: Interactive leadership workshops, cultural alignment, and DE&I initiatives (including Courageous Conversations).
Lina's story is proof that the human spirit can rally from anything.
From surviving cartel-era violence to rebuilding herself through heartbreak, loss, and raw self-honesty, Christmas Cactus shows what real resilience looks like. Her writing has muscle, memory, and meaning. You don't just read these chapters-you feel them. --Greg Morley, cultural competence expert, author of Bond and Rally
In this fierce, funny, and breathtakingly honest memoir, Lina Clavijo traces the roots of her resilience across continents, generations, and the emotional fault lines that shape every family. A sweeping, intimate portrait of a woman reclaiming her story, Christmas Cactus is a celebration of resilience and a guide for anyone seeking illuminated healing. Anchored by a towering cactus in her grandmother's courtyard, a symbol of survival, beauty, and inheritance, Christmas Cactus reveals how eccentric family lore, cultural identity, and long-buried wounds intertwine to form the emotional DNA we carry. From her childhood bond with a larger-than-life grandmother, to cross-country train rides through the Andean cordillera, to shoveling horse stalls in rural Georgia, Lina's story moves with vivid clarity. She confronts the aftershocks of her country's most violent era, finds unexpected beauty in women's communities 3,000 miles from home, and faces the unraveling of a fifteen-year marriage with honesty and grace. Lina shows that healing is not a destination but a practice-a way of living, loving, and rising again.
